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The Golden Brick: How a simple, fundamental idea can change the world and push the boundaries of innovation
Grammy-winning musician Eric Whitacre unlocks worlds of creativity, from the kernel of an idea to some of our world's most important innovations. Taking the awe-inspiring grandeur and achievements of NASA's extraordinary Hubble missions and finding within them a story of human endeavour, vision and bravery that made it all possible. The creative process plays a vital role in almost every aspect of our world, informed and enhanced by research and technology, and fuelled to success by curiosity and perseverance.
Maestro Myth: The secret to great leadership
True leadership is so much more than a single, smart, charismatic force. The framework that is baked into the system which processes, grows and creates the required success is the ultimate power behind the throne. Multi-award-winning composer and conductor, Eric Whitacre, looks at the question of trust, and how many of the greatest leaders of our time know that it takes a village to create real success.
Creativity and Connection: The Humanism of Technology
Eric Whitacre is the creator of the Virtual Choir, a digital project that combines thousands of user-submitted videos into a single, stunning choral performance. This global choir transcends geography, class and background: it is a testament to the power of leadership and technology to foster creativity and connection, even in the most challenging circumstances. Eric talk to the rise of organic humanistic online communities and his own creative pathways, inspiring us to unlock that simple, fundamental idea as part of our quest to become our best self, creating something bigger than the sum of its parts.
Finding your voice: Unleashing your creative fire
A creative innovator in the music and technology space, Grammy-winning composer and conductor, Eric Whitacre, digs into man's natural sense of curiosity. Creativity is hard to learn, but enhancing curiosity through teaching ourselves to have an open mind, endlessly questioning premises and exploring opportunity, unlocks a higher level of consciousness and the ability to deliver creative and successful solutions. Embracing the mantra of 'fail big, fail often', Eric explores failure as a positive and often necessary pathway to true innovation.
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Grammy Award-winning composer and conductor Eric Whitacre is among today’s most popular musicians. His works are programmed worldwide and his ground-breaking Virtual Choirs have united singers from more than 145 countries over the last decade. Born in Nevada in 1970, Eric is a graduate of the prestigious Juilliard School of Music (New York). He completed his second term as Artist in Residence with the Los Angeles Master Chorale in 2020 having served five years as Composer in Residence at the University of Cambridge (UK). In 2021, Eric was named a Yamaha Artist.
His compositions have been widely recorded and his debut album as a conductor on Universal, Light and Gold, went straight to the top of the charts, earning a Grammy. As a guest conductor he has drawn capacity audiences to concerts with many of the world’s leading orchestras and choirs in venues from Carnegie Hall (New York) to the Royal Albert Hall (London). Insatiably curious and a lover of all types of music, Eric has worked with legendary Hollywood composer Hans Zimmer, as well as British pop icons Laura Mvula, Imogen Heap and Annie Lennox.
In 2018 his composition, Deep Field, became the foundation for a pioneering collaboration with NASA, the Space Telescope Science Institute, Music Productions and film-makers 59 Productions. His long-form work The Sacred Veil, a profound meditation on love, life and loss, was premiered by the Los Angeles Master Chorale, conducted by the composer, and released on Signum Records. In 2021, Eric launches the Virtual School with its first course “The Beautiful Mess: Lessons in Composition and Creativity”.
A charismatic speaker, Eric Whitacre has given keynote addresses for TED, Apple, Google, the United Nations Speaker’s Program, in education and for numerous global institutions. His collaboration with Spitfire Audio resulted in a trail-blazing vocal sample library, became an instant best-seller and is used by composers the world-over.
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