‘Man Enough’: UNDEFINING Masculinity
Actor, director, author, podcaster, and entrepreneur Justin Baldoni is a change-maker focused on spreading a powerful message of positive masculinity that went viral in his TED Talk Why I’m Done Trying to be ‘Man Enough’, which became the basis for his book Man Enough: Undefining My Masculinity and his hit podcast The Man Enough Podcast. Baldoni vulnerably dives into traditional masculinity going where very few men will go, while sharing passionate personal anecdotes and analysis that resonate long after the event’s conclusion.
Purpose-Driven Leadership
Actor, director, producer, podcaster, and entrepreneur Justin Baldoni is the co-founder of Wayfarer Studios, a pioneering purpose-driven multi-platform film and TV studio that aims to elevates not just the content but the way the content is made. Every project at Wayfarer Studios seeks to elevate the human spirit and remind its audience what really matters. As the founder and chairman of BeLove.org, a non-profit organization dedicated to transforming the way communities see and respond to the needs of people experiencing homelessness. He motivates audiences to reconsider their role in relationships and community and transform their narratives to become true agents for social change by first transforming the person they see in the mirror.
VIRTUAL PROGRAMMING: Justin Baldoni, Man Enough
JUSTIN BALDONI is a First Class Father, Actor, Director and filmmaker. As an entrepreneur, Baldoni co-founded Wayfarer Entertainment—a cause-driven media studio focused on creating content that highlights inspiration, unity, and the power of human connection. In addition to developing projects from ideation through release, Baldoni created the dinner conversation series, Man Enough, which dives into traditional masculinity while focusing on topics like body image, relationships, and fatherhood, and it has really taken off. He has spoken about his own journey with masculinity in a viral TED Talk. In this YouTube podcast, Justin shares his Fatherhood journey, he discusses the problem with the way dads are portrayed on TV and in Movies and how he is working to change it, he describes the importance of marriage and how old stereotypes about marriage need to change as well, talks about some upcoming projects, and more. From this TED Talk and conversation series came his book, Man Enough: Undefining My Masculinity, which focuses on the social issues created by traditional masculinity through a brave, vulnerable, and honest narrative. The book has gotten a lot of buzz, including Baldoni being featured on the VeryWell Mind Podcast. From there, he began hosting his own podcast, The Man Enough Podcast, where he talks with guests about these topics. Baldoni also speaks at events about mental health, a topic many men don't feel they can open up about. He partakes in honest conversations about mental health to erase stigma and create change around the subject.
Virtual Programming: Actor and Filmmaker-with-a-mission Justin Baldoni's new film Clouds tells the inspiring true-life story of a teen with cancer, and inspires us to live fully every day
In his new film Clouds, JUSTIN BALDONI, director of the acclaimed and deeply touching Five Feet Apart and My Last Days, tells the inspiring true story of teen Zach Sobiech's battle with cancer and his message to live for today. Clouds streams on Disney+ and is an honest, multi-dimensional and empathetic portrayal of a courageous person, and those who love him, coming to terms with a terminal illness.
Clouds is the latest creation from Baldoni's purpose-driven media company Wayfarer Entertainment, whose mission is to create productions that elevate and speak to the human spirit. He addresses important experiences and emotions in raw and honest ways, sometimes turning the lens on himself, as he did in his viral TED Talk which explored new definitions of marriage, fatherhood and manhood free from toxic traditional limitations of what masculinity could be.
A virtual event with Justin Baldoni brings your audience together to remember, celebrate and inspire. He is a fan favorite of all ages - he starred as Rafael the beloved hit show Jane the Virgin - and is a person your audience wants to spend time with. He inspires us to uplift our conversations and our media consumption to that which makes us see, feel and connect with more understanding and empathy.
Justin Baldoni is an actor, director, producer, New York Times bestselling author, and entrepreneur whose efforts are focused on creating impactful media and entertainment. Baldoni is the co-founder of Wayfarer Studios, an independent production studio actively developing, producing, and fully financing a slate of highly original, genre-defining, and globally impactful feature films, episodic television, documentaries, unscripted series, and podcasts. He is also the co-founder of BeLove, the non-profit arm of Wayfarer Studios, which seeks to transform the way communities see and respond to the needs of unhoused populations.
In 2019, Baldoni co-founded Wayfarer Studios with business leader, humanitarian and film producer Steve Sarowitz, disrupting the typical studio model by producing stories that serve as true agents for social change. In 2020, Baldoni directed and produced Wayfarer Studios’ first feature film project CLOUDS, based on the book Fly a Little Higher by Laura Sobiech. The film was acquired by Disney+, becoming Disney’s first-ever narrative acquisition on its global platform.
Currently, Baldoni is directing, executive producing, and starring opposite Blake Lively, in the highly anticipated film adaptation of Colleen Hoover’s #1 bestselling novel IT ENDS WITH US. Wayfarer Studios is co-producing and co-financing the film, alongside Sony Pictures and Saks Picture Company.
Baldoni made his feature film directorial debut in 2019 with FIVE FEET APART for CBS Films and Lionsgate, starring Cole Sprouse and Haley Lu Richardson. The film went on to gross $91M worldwide, making it CBS Films’ third-highest grossing film of all time, and was nominated for several awards including a People’s Choice Award nomination for “Drama Movie of 2019” and a Teen Choice Award nomination for “Choice Drama Movie.”
Baldoni is the founder of MAN ENOUGH, a movement and content studio founded on the belief that by undefining traditional roles and traits of masculinity, men will be able to realize their potential as humans and their capacity for connection. MAN ENOUGH is a community for thought leaders, change-makers, men, and people of all identities to co-create, discuss, and embark on a journey of growth together. In 2017, Baldoni spoke about his own journey with masculinity in a viral TED Talk, which has since been viewed over 8 million times, and he continues to speak on this topic at college campuses across America.
In 2021, as a follow-up to his wildly popular TED Talk, Baldoni released his first book Man Enough: Undefining My Masculinity with Harper Collins as part of a three-book deal. With insight and honesty, Baldoni explores a range of difficult, sometimes uncomfortable, topics including strength and vulnerability, relationships and marriage, body image, sex and sexuality, racial justice, gender equality, and fatherhood.
As a complement to Man Enough, Baldoni along with his longtime collaborator Jamey Heath and prominent masculinity expert Liz Plank, launched the popular, Webby-nominated podcast, The Man Enough Podcast, where they engage in intimate, open conversations with high-profile guests to investigate how traditional structures and attitudes toward success and failure, fatherhood, body image, privilege, relationships, intimacy and other issues hold back and often oppress and negatively affect men, women, and humanity as a whole. Guests have included Shawn Mendes, Alok Vaid-Menon, Jay Shetty, Glennon Doyle, Matthew McConaughey, Emmanuel Acho and more.
In 2022, Baldoni released his second book on masculinity, Boys Will Be Human: A Get-Real Gut-Check Guide to Becoming the Strongest, Kindest, Bravest Person You Can Be, catered to middle-grade and high school boys, which went on to become a New York Times bestseller.
Baldoni first rose to worldwide fame through his role as “Rafael” on The CW’s award-winning phenomenon “Jane the Virgin” opposite Gina Rodriguez, which spanned five seasons.
Baldoni currently lives in Ojai, CA with his wife and two children.